CRACK THE CODE
The nation’s #1 brand was looking to separate itself from the cutesy bear bottles on the honey aisle. After years of trying — and failing — with bigger agencies, Nature Nate’s went for bold with us. Sometimes, the best answer is right there hiding in plain sight. We took the ingredients “list” and electric orange color straight off of their label and gave the brand a confidently simple, much-needed kick in the personality pants. (In doing so, we’re poking the bear, alright.)

Embossed Nature Nate's Logo on dark background

Nature Nate’s Honey Ads

Examples of Nature Nate’s Honey Advertising and Marketing

An award-winning creative campaign for Nature Nate’s Honey by Dallas agency, Poke The Bear.

Nature Nate’s Ads created by Poke The Bear

Quote about working with Poke The Bear from Becca May, SVP, Nature Nate's Honey Co.
Outdoor board advertisement for Nature Nate's Honey featuring a honey bottle, bright orange background, and a headline that reads, "You're better than jelly."
Gif of an animated Nature Nate's ad featuring a honey bottle, bright orange background, and a headline that reads, "Whoever you are, Earl Grey, you owe us big time."
Nature Nate's Honey advertisement on a shopping cart featuring a honey bottle, bright orange background, and a headline that reads, "There's a reason you've never called your spouse "high fructose corn syrup."
Girl wearing orange hoodie featuring the Nature Nate's Honey logo and a headline that reads, "All bee, no bull."
Bright orange Nature Nate's Honey delivery truck featuring a honey bottle and a headline that reads, "Just the middleman between you and the bees. Pretty sure you're okay with that."
Dramatic photo of Nature Nate's Honey being drizzled over a snack bowl of popcorn, nuts, and pretzels.
Nature Nate's Honey Ad on the wall of a train station with a headline that reads, "The king of bees."
Previous

Land.com
Next

West Magnolia