KNOCK THE DUST OFF
See’s Candies, the iconic American brand from San Francisco was game for a fresh approach. Over 100 years of history would of course be respected. But we made a compelling case for taking them beyond Grandma’s go-to candy to one of life’s ultimate statement makers. And that people don’t need a special occasion to make an occasion special. Lots of good stuff came out of it.  

The See's Candies logo embossed on a dark background.

Examples of See’s Candies Advertising

See’s Candies Ads

See’s Candies Ads created by Poke The Bear

See’s Candies Commercials “Rough Year”, “Hostess Gift”, “Peacekeeper”, and “Island of See’s”

An outdoor billboard featuring pieces of chocolate See's Candies with a headline that reads, "Why there aren't more florists."
An outdoor billboard featuring pieces of chocolate See's Candies with a headline that reads, "Kina care? Send a card."

holiday CAMPAIGN

See’s Candies Holiday commercials: “Silent Night”, “White Elephant”, “Poor Olivia”, “Rough Year”

A collection of See's Candies holiday commercials with a quote from Leslie Horenstein, SVP & CMO See's Candies.
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